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Media Sightings for Michael W. McLaughlin, co-author of Guerrilla Marketing for Consultants

CMO Magazine, Going Guerrilla

MarketingProfs, Account Management as a Marketing Investment

About.com, Review of Guerrilla Marketing for Consultants

RainToday, What Consultants Can Learn from the Airlines

High Rankings, Eleven Principles of Great Web Sites for Consultants

SearchCIO, Getting the Most Out of Your IT Consultants

The CEO Refresher, When to Walk Away from a Sale

SearchSMB, Eight Steps to Hiring an IT Consultant

Steve Shu's BusinessWeek Online blog, interview

ExecuNet's CareerSmart Advisor, book review and interview

Marketing Profs, The Four Myths of Professional Services Marketing

National Speakers Association of Northern California e-newsletter, Your New Buyer

Sales and Service Excellence Magazine, The Five Myths of Services Marketing (available in print only)

The American Consultant's League Consulting Tips Newsletter, Write the Perfect Article

The CEO Refresher, Is Client Loyalty an Oxymoron?

Marketing Update - Australian Marketing Institute, book review

Marketing Profs, Why Not Guarantee Professional Services?

Business KnowHow, Words to Avoid in Proposals

Society for Human Resource Professionals (SHRM), Beating the 'Feast or Famine' Syndrome (SHRM membership required)

San Francisco Chronicle, quote

ExecuNet's CareerSmart Advisor, quote (available in print only)

RainToday, How to Land Your First Client

Globe & Mail, quoted in Monday Morning Manager

Society for Human Resource Professionals (SHRM), Guarantees Add 'Punch' to Consultants' Promises (SHRM membership required)

Brain Brew Radio's 30-Second Guru, National Public Radio member WGUC

MarketingProfs, The Worst Thing About Best Practices

Marketing Angel, interview on blogs

RainToday, Rules for Rainmakers

Sales Rep Radio, audio segment on Rules for Rainmakers

Networking Today, Should You Fire a Client?

Top Consultant, 20 Ways to Float Your Firm to the Top

Independent Computer Consultants Association, book review

Mechanical Engineering Magazine, book review

TopExecs.com, Six Strategies to Get Paid What You're Worth

Marketing Profs, How to Keep any Project on Track

Law Practice Today, There Must be 50 Ways to Lose a Sale

Law Practice Today, Why Guerrilla Consultants Need Great Web Sites

American Way, quote in What to Expect When You're Sponsoring

The Small Business Answer Line, WEOA, radio interview

Marketing Profs, Six Strategies to Get Paid What You're Worth

Institute of Management Consultants, New England Chapter, Review

Professional Services Management Journal, Differentiators That Don't Work (PDF)

Marketing Profs, Rules for Rainmakers

Business KnowHow, Nine Ways Consultants Lose Sales

The Advertising Show, interview

CRMindustry.com, Dos and Don’ts for Customer-Focused Web Sites

The Wise Marketer, Is 'Client Loyalty' an Oxymoron?

Accounting Today, Marketing Effectively When You're Already Inside

Top-Consultant, How to Land Your First Client

MarketingProfs, How to Write a Killer Proposal

Morningstar Media, Differentiating Yourself the Guerrilla Marketing Way, blog review

WYAM-TV Valley Happenings, TV interview

Online, radio interview

The Manager.org, 9 Ways Consultants Lose Sales

About.com, How to Land Your First Client

Society for Human Resource Professionals (SHRM), Meeting the Competition Head-On: How to Get Clout from Speaking (SHRM membership required)

AIArchitect, Words to Avoid in Proposals

Marketing Today, Why a Speech is not a Speech

Business for Breakfast, radio interview

Adriane Berg's Women's Business Network, radio interview

Adriane Berg's Wealth 102, radio interview

MarketingSherpa, book giveaway contest

Business Talk This Morning (Business Talk Radio), radio interview

Financially Speaking, radio interview

WGVU Morning Show, radio interview

Business of Success Radio, interview

Biz Community, 12 Tips for Successful Proposals

Web Pro News, Why Consultants Need Great Web Sites

Digital Women, Book review

Frugal Marketing

The Dev Web, Why Consultants Need Great Web Sites

Business KnowHow, Send Me a Proposal

High Rankings, Why Consultants Need Great Web Sites

Debbie Weil Wordbiz Blogging, Book giveaway

Microsoft Live Office Webinars