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The Guerrilla Consultant E-newsletter

The Guerrilla Consultant is a complementary e-newsletter to the book, Guerrilla Marketing for Consultants.

Each newsletter includes practical strategies to help you market and sell your consulting services and create profitable client relationships once you’ve been hired. The message of The Guerrilla Consultant is equally relevant for all professional service providers.

It's published on the second Monday of each month.

Back Issues

August 2010	Through the Looking Glass
July 2010	Nudging Clients toward Commitment
June 2010	Why Not You?
May 2010	The Client Experience Edge
April 2010	Counterintuitive Selling
March 2010	The Power of Simplicity
February 2010	A Letter to Your Client
January 2010	A Letter from Your Client
December 2009	When Clients Put You on the Hot Seat
November 2009	The Information Advantage
October 2009	The Seven by Seven Seller
September 2009	Just the Facts
August 2009	Are Your Sales Questions Holding You Back?
July 2009	Natural Born Sellers
June 2009	One Question to Ask Every Client
May 2009	Rethinking Thought Leadership
April 2009	The Client Relationship Challenge
March 2009	Cattle Call Marketing
February 2009	Delivering Bad News
January 2009	Is Your Service Offer Compelling?
December 2008	Be Your Own Consultant
November 2008	Be a Thought Leader--Not a Thought Follower
October 2008	The One Sales Skill You Must Master
September 2008	Fire Up Your About Page
August 2008	The Downside of Client Relationships
July 2008	What's the Problem?
June 2008	Should You Blog?
May 2008	360 Degree Marketing
April 2008	Show and Tell
March 2008	The One Service Every Consultant Should Offer
February 2008	Sellers Are Buyers Too
January 2008	Secrets of the Big Firms
December 2007	Selling in a Bull Market
November 2007	What Clients Want
October 2007	Rules for Rainmakers
September 2007	The Need for Speed
August 2007	It's a Slippery Scope
July 2007	Making the Second Sale.and Beyond
June 2007	Will Anyone Read Your Proposal?
May 2007	Write for Results
April 2007	Is Your Service Offer Compelling?
March 2007	The Ultimate Differentiator
February 2007	Risky Business
January 2007	When the Client Says Yes
December 2006	PowerPoint Rules
November 2006	Three Myths of the Sales Proposal
October 2006	The Art of the Client Interview
September 2006	When a Client Says "No"
August 2006	Cold Calling: Lower Head, Ram Wall and Repeat
July 2006	A Consultant's Worst Nightmare
June 2006	Unseating an Incumbent
May 2006	Rethinking Referrals
April 2006	The Trouble with Elevator Speeches
March 2006	What Consultants Need to Know about SEO
February 2006	Stop Closing and Start Selling
January 2006	Get Your Practice on the Right Track for 2006
December 2005	Six Steps to Make Web Marketing Work
November 2005	Four Realities of Value-Based Pricing
October 2005	What Consultants Can Learn From the Airlines (client account management)
September 2005	Eleven Principles of Great Consulting Web Sites
August 2005	Beating Feast or Famine
July 2005	No More Root Canals - The Power of the Client's Experience
June 2005	"I Guarantee It"
May 2005	The Worst Thing About Best Practices
April 2005	When Consulting Projects Go Sideways
March 2005	Six Strategies to Get Paid What You're Worth
February 2005	Your Path to Profit: Nine Questions to Lead the Way
January 2005	How to Sell While Serving
December 2004	20 Ways to Float Your Firm to the Top
November 2004	How Consultants Blow Sales

Are You a Consultant?
Don't miss our companion newsletter Management Consulting News for interviews with consulting leaders, articles, competitive intelligence, and industry news.

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